What is Veganism?

The internationally recognized definition of veganism comes from the Vegan Society:

Veganism is a way of living which seeks to exclude, as far as is possible and practicable, all forms of exploitation of, and cruelty to, animals for food, clothing or any other purpose.

This means vegans don’t eat any animal products (flesh, dairy, eggs, bee products). We also don’t wear animals, so we avoid leather, wool, fur, silk, and down. We don’t support or participate in animal exploitation for entertainment, such as marine parks, zoos, circuses, rodeos, elephant/horse/camel/donkey riding, aquariums, etc.

We don’t buy cosmetics, toiletries, household products, etc, that contain animal ingredients or have been tested on animals.
We also don’t support the breeding of animals for “pets”, instead, we adopt animals from shelters and give them a loving home for life as companions.

We’d like to add this line from Evolve Campaigns U.K to the definition of veganism:

Veganism is the rejection of speciesism and human supremacy in mind, heart, and action.

Why Vegan?

Because, as our tagline says “Going vegan is not the most we can do, it’s the least we can do!”

That means, not paying for needless violence towards animals so we can enjoy a sandwich, is the least we can do. Choosing vegan alternatives for meat, dairy, eggs, and honey to spare the suffering of another innocent being, is the least we can do.

Animals are sentient beings. They have families, just like us. They have feelings, just like us. They avoid pain, just like us. They seek love and joy, just like us.

All of the animal exploiting industries cause immense pain and suffering to animals. Many of these animals are bred into existence solely for the purpose of being slaughtered or exploited.

They are denied the basic right and freedom to live their lives as they choose to.

In the food and clothing industries, animals are enslaved, confined, mutilated, violated, and ultimately slaughtered against their will.

The only reason this happens, is because there is a market for it. When consumers demand these products, industry responds and produces them. That’s very powerful, because it means the consumers can also stop this violence by not buying animal products, and instead, creating demand for vegan products.

It’s important for consumers to know that it makes no difference what kind of farm animals are raised on. Labels such as cage-free, free-range, local, sustainable, antibiotic-free, hormone-free, organic, grass-fed, humane etc, are designed by industry to make consumers feel good about their bad habits.

But the truth is that all animals, irrespective of the type of farm they are raised on, end up in the same place – a slaughterhouse. They are all terrified when they’re forced to walk to their death, and they all suffer the same violent fate.

It’s cruel and totally unnecessary, especially considering the abundance of vegan options for food, clothing, personal and household products, etc.

We urge you to click here to learn more about why veganism is important.

Of course what we eat also affects us. Our leading causes of death, including heart disease, type 2 Diabetes, and some forms of cancer, have been scientifically linked to eating animal products.

The good news is that many of these devastating diseases can be prevented, treated, and in some cases even reversed, with a change in diet. So not only does living vegan save animal lives, but it also saves human lives.

You can learn more by watching What the Health here (or on Netflix), and you can check the facts in the film here. After watching What the Health, see this helpful video we made of our tips for what to eat and how to go vegan.

Of course what we eat also affects us. Our leading causes of death, including heart disease, type 2 Diabetes, and some forms of cancer, have been scientifically linked to eating animal products.

The good news is that many of these devastating diseases can be prevented, treated, and in some cases even reversed, with a change in diet. So not only does living vegan save animal lives, but it also saves human lives.

You can learn more by watching What the Health here (or on Netflix), and you can check the facts in the film here. After watching What the Health, see this helpful video we made of our tips for what to eat and how to go vegan.

What we eat also affects the planet we all live on. Animal agriculture is the leading cause of environmental destruction and produces more greenhouse gas emissions than the entire transport sector!

It’s also the largest user and polluter of fresh water. The devastating facts behind meat, dairy, and eggs will make any consumer think twice about what kind of planet are we passing onto the next generation?

You can learn more by watching Cowspiracy here (or on Netflix), and you can check the facts in the film here.

You have nothing to lose by trying a vegan diet, so why not join Challenge 22? It’s a free, online, mentoring program to help people transition to a vegan diet.

You’ll have personal guidance from mentors and dietitians, as well as resources and recipes.
It takes about 21 days to change a habit, so by day 22, you’ll be feeling very confident!

So why not try it out? It’s better for you, the planet and, of course, our animal friends.

You have nothing to lose by trying a vegan diet, so why not join Challenge 22? It’s a free, online, mentoring program to help people transition to a vegan diet.

You’ll have personal guidance from mentors and dietitians, as well as resources and recipes.
It takes about 21 days to change a habit, so by day 22, you’ll be feeling very confident!

So why not try it out? It’s better for you, the planet and, of course, our animal friends.

Activism

Why?
Not participating in, and paying for, the violence towards animals is great, and yet we need to do more than that if we want to see an end to animal exploitation.

We need to get active and become vegan activists. We need to intervene in the violence and try to stop it. The best way to do this is through education. The animals can’t educate others about why it’s unnecessary to kill them… but we can. We need to use our voices to speak up for animals and help other people make the connection - animals are here with us, not for us. We need to show people
the truth that industry keeps hidden, and we need to give them resources to help them transition to a vegan life. Becoming an activist, in any way, will also make vegans feel more empowered and help to counter any hardship you may experience living in a not-yet vegan world. It feels good to be part of a movement that is helping to save and change lives. If every single vegan was active, we’d already have the vegan world we all so desperately want.

How To Get Active?

There are many different forms of activism. It doesn’t matter what kind of activism you choose to do, so long as you’re doing something!

Click on these links to find out more about the leading grassroots animal rights activist groups. You can find a chapter in your area via their respective websites, or by sending them an enquiry. If there isn’t a chapter in your area, there is information on how to start one on most of their respective websites, where you can also contact them for support if needed.

You can also Invite Us to give an Activism Workshop to your community, come and be active with your group, give a speech, or include your city in our Activism Tours.

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